Tools

Distribution and marketing for car rental

Here are the channels a car rental company sells through: brokers, OTAs, global distribution systems (GDS) and franchise or affiliate networks.

Intermediaries bring volume but charge commission. That is why many operators combine these channels with direct sales through the website, WhatsApp and phone.

Tools in this category (46)

Frequently asked questions

What is a car rental broker?
An intermediary that sells the inventory of several car rental companies in exchange for a commission per booking.
How can I reduce dependence on brokers and OTAs?
By strengthening direct sales: replying fast on WhatsApp and phone, quoting instantly and closing the booking without intermediaries.